Socialbakers System Overview
Update - Status: Investigation in Progress
Impact: Clients may see missing Instagram media views and related metrics — such as impressions, video views, etc. — for some posts.

Update:
We have escalated the issue to Meta, and they have confirmed that they are actively investigating the problem on their side.

We will continue to monitor their progress and share further updates as soon as we receive more information from Meta.

Thank you for your continued patience while this is being resolved.

— The Emplifi Team

Jul 17, 2025 - 07:29 UTC
Investigating - We are experiencing a disruption in Instagram data across Emplifi analytics products, due to a Meta bug.
We will provide updates as soon as we have more information from the Third Party.

Incident Details:
We have identified an issue affecting Instagram media views metrics for some posts.
The media views metric is completely missing for certain posts.
All related metrics based on media views — such as impressions, video views, etc. — are also impacted.

Our investigation indicates that this is a Meta (Instagram) API issue, as the views metric value is missing from their API response.


Current Actions:
We have opened a bug ticket with Meta and are awaiting their response.
We are monitoring the situation closely and will provide updates as soon as we have more information from Meta.

Jul 16, 2025 - 09:09 UTC
Suite Operational
90 days ago
99.98 % uptime
Today
Web Operational
90 days ago
100.0 % uptime
Today
API Degraded Performance
90 days ago
100.0 % uptime
Today
Suite Degraded Performance
90 days ago
99.96 % uptime
Today
Publisher ? Operational
90 days ago
99.84 % uptime
Today
Dashboard Degraded Performance
90 days ago
100.0 % uptime
Today
Analytics Operational
90 days ago
100.0 % uptime
Today
Community & Care Operational
90 days ago
99.78 % uptime
Today
Audiences Operational
90 days ago
100.0 % uptime
Today
Influencers Operational
90 days ago
100.0 % uptime
Today
Content Hub Degraded Performance
90 days ago
100.0 % uptime
Today
Paid Operational
90 days ago
100.0 % uptime
Today
Add Profile Operational
90 days ago
100.0 % uptime
Today
Unified Analytics Degraded Performance
90 days ago
100.0 % uptime
Today
Operational
Degraded Performance
Partial Outage
Major Outage
Maintenance
Major outage
Partial outage
No downtime recorded on this day.
No data exists for this day.
had a major outage.
had a partial outage.
Dashboard uptime
Fetching
Builder uptime
Fetching
API uptime
Fetching
Account page
Fetching
Jul 20, 2025

No incidents reported today.

Jul 19, 2025

No incidents reported.

Jul 18, 2025

No incidents reported.

Jul 17, 2025

Unresolved incident: Missing Instagram data - Media views.

Jul 16, 2025
Jul 15, 2025

No incidents reported.

Jul 14, 2025

No incidents reported.

Jul 13, 2025

No incidents reported.

Jul 12, 2025

No incidents reported.

Jul 11, 2025

No incidents reported.

Jul 10, 2025

No incidents reported.

Jul 9, 2025

No incidents reported.

Jul 8, 2025

No incidents reported.

Jul 7, 2025
Resolved - This incident has been resolved.
Jul 7, 13:22 UTC
Identified - We are currently experiencing difficulties with file uploading.

Our team is aware of an issue preventing users from successfully uploading files.
The issue appears to be related to our Filestack service. We are working closely with the Filestack team to resolve the problem as quickly as possible.

Reference:
https://status.filestack.com/
https://isdown.app/status/filestack
https://rootly.com/external-status-pages/filestack

We apologize for any inconvenience this may cause and will provide updates as soon as more information becomes available.
Thank you for your patience.

Jul 7, 02:30 UTC
Jul 6, 2025

No incidents reported.